Our formative project: concept, planning, design, and development for a social media app.
Targeted Social Sharing
We worked with small focus groups to come up with a unique way to share experiences.
Agile Design and Dev
We created the designs and built the iOS app in Objective C. The goal was to keep everything light, open, and simple. As we neared launch, iOS 7 was released, and we incorporated some of the features that Apple’s new interface allowed.
Selective Public Posts
We allowed users to adjust the privacy levels of each post: they could post on Facebook or Instagram, post to the main -isms Feed, or just post to the feeds of certain friends within the app.
Iterative Feature Building
We went through different iterations, and incorporated short videos that played in the background of the feed, added photos, and presented the visual components in a way that didn’t detract from the text of the quotes.
The First Experience
-isms launched in early 2014, just as Snapchat started to gain traction. The timing wasn’t great, but the experience of conceptualizing, designing, developing, and pitching an app was extremely valuable, and a great launching pad for ClearSummit.
Let’s build something great.
Together, we can assemble and execute a plan to hit your key objectives with a software product that looks, feels, and is a top-of-the-line technology experience.